Docurated Featured in New ABM eBook
The good folks at Ambition, PersistIQ, and Lead Genius have teamed up to launch an excellent new eBook, Bridging the Gap: The Ultimate Guide to Account Based Marketing and Selling Alignment.
Across 5 chapters and 19 sub-sections, Bridging the Gap dives into all corners of account based strategy, with reference points from B2B leaders such as Lars Nilsson, Trish Bertuzzi, John Barrows, Matt Heinz, Jill Rowley, Max Altschuler, and Mark Roberge.
Best Account Based Marketing Tools
The team of experts behind this new ebook also list out the best Account Based Marketing and Selling tools. Docurated is featured in the list of best ABM tools for enterprise companies.
The new ebook is as comprehensive an ABM guide as the internet has to offer. Some of the topics covered include:
- What sparked the meteoric rise in sale development and account based sales
- How to master the handoff for the smoothest transition possible
- The importance of sales and marketing operations
- The best practices and principals for lead scoring
- The core of successful sales and marketing messaging
- How to establish leadership alignment
- The formula for an effective sales and marketing feedback loop
- Building the perfect sales stack for account-based sales
- An overview of the best tech tools in the space
Click here to download the guide.