New reimbursement, as well as connectivity and consumer expectations, are disrupting Healthcare, Life Sciences, and Pharmaceuticals. The industry’s leaders have failed to capture customer input effectively when developing new products, reviewing existing processes, or assessing new business models. The implications for firms and their clients are significant.
As the number of products rises and new process technologies such as continuous manufacturing are introduced, the complexity of biopharma operations and the biopharma supply chain will increase.
Nearly a quarter of CEOs (24%) feel they don’t have enough information about what customers or other stakeholders want.
Biopharmaceuticals could become the core of the pharmaceutical industry, but not without significant transformation in the laboratory and in strategy, technology, and operations.
Customer behavior has become more complicated as values and buying preferences evolve.
66% of CEOs see more threats to their company than there were three years ago.
The Biggest U.S. Healthcare Challenges Are Management Challenges.
As biopharma moves from the scientific frontier to the business mainstream, the industry will increasingly be forced to confront the same challenges faced by other businesses: maintaining competitiveness by ensuring affordability, quality, and delivery performance.
More than half of healthcare executives said their operational model is in need of change and disruption.
Be for anyone, but not for everyone. The days of mass appeal are over. Agile brands don’t put up barriers to inclusion, but they do cater to specific needs or audiences.
Software is not the point anymore, instead, it’s connectivity that really matters.
CEOs are focused more on customer and other stakeholder needs than ever before.
82% of CEOs agree that there is a need to create better, more comprehensive customer relationships and make it easier for customers to do business with US companies.
By working with customers and listening to their concerns, the healthcare leader’s of tomorrow can drive the development of innovative and differentiated product offerings and customer experiences that customers value highly.
To compete and win in today’s world Healthcare companies need to become customer centric. Customer centric means being more tailored and personalized across everything you do.
Large distributed sales teams make training and on-brand messaging consistency a challenge. Salespeople have millions of interactions but little is known about what really works.
All reps have access to the same approved collateral from any device. Data is automatically updated so your team spends less time building reports and worrying about versioning and compliance.
Docurated sits on top of all your content repositories so your sales team has access to the most relevant content from one location.
Salespeople and marketing managers learn from their peers.
Collects activity data from all repositories. Other solutions capture only the data contained in their own system.
Easily manage presentations so that only the most current and approved messages are available.
Extract pages and elements from presentations and proposals for use in new material, maintaining approved formatting without additional work.
Docurated provides a centralized hub for all your documentation to be seamlessly pushed to your selling network so that only approved messages and presentations are used in meetings.
Get the most suitable content into your team's hands when and where they need it.
The right story is the perfect marriage of marketing insight, tribal knowledge, and the sales person's ability to translate the exact customer need.
Docurated Presenter makes sharing simple and smart. Remote control during live presentations ensures you're on the same page with your audiences.
Marketing can tie the value of their work to revenue.
Marketing knows how content is performing in the field and can refine messaging accordingly.
Benefit from the content others have used to close deals.