Top Podcasts for Marketing Technologists: 50 Podcasts to Learn About the Latest Marketing Trends, Marketing Tech, and Marketing Strategies

 In All Things Productivity, Blog

As marketing continues to evolve, one thing is becoming abundantly clear: marketing and technology must go hand-in-hand in order for campaigns to succeed and businesses to grow. That’s why the role of chief marketing technologist is gaining a stronghold in a variety of industries and why marketing technology is growing at such a rapid rate. CMTs now are responsible for aligning business goals with marketing technology, bridging the gap between marketing and IT, and evaluating and choosing technology providers, among other tasks. Marketing technologists on the whole craft new digital business models and determine the most meaningful metrics for their companies.

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Marketing technologists are in demand, and it is helpful for them to hear from thought leaders and industry experts on the marketing technology strategies that work for them. We want CMTs and marketing technologists to have access to the latest thinking and trends in analytics, conversion optimization, email marketing, SEO, remarketing, mobile, marketing automation, and other related topics. That’s why we have rounded up our top 50 podcasts for marketing technologists. Our top 50 marketing technology podcasts cover all of these relevant topics and more, so that CMTs and marketing technologists can stay on top of their game to achieve more conversions and higher revenue. Please note, we have listed our top 50 podcasts for marketing technologists here, in no particular order.

1. ConversionCast
@ConversionCast

ConversationCast

ConversionCast is a podcast for marketing technologists that aims to get to the heart of the metrics. Available on iTunes, Stitcher, ConversionCast now is available in the LeadPages Marketing Library along with tons of other marketing resources. ConversionCast episodes feature real-life case studies from marketers who have experienced success and who share their tactics for increasing their own numbers. Tim Paige, conversion educator at LeadPages, is responsible for ConversionCast.

Three key episodes we like from ConversionCast:

2. Social Pros Podcast
@convince

Social Pros Podcast

One of the most popular marketing podcasts in the world Social Pros Podcast recently was named the best podcast at the Content Marketing Awards. This podcast for marketing technologists features insight on operating and measuring social media programs. Social Pros Podcast is hosted by Jay Baer of Convince & Convert and Adam Brown of Salesforce.

Three key episodes we like from Social Pros Podcast:

3. The BeanCast Marketing Podcast
@BobKnorpp

The BeanCast Marketing Podcast

Bob Knorpp is host of the BeanCast Marketing Podcast and consultant to brands and startups. The BeanCast is “the definitive weekly conversation on trends that impact your brand,” and episodes feature panels of experts speaking with Knorpp about various topics in marketing and marketing technology. Episodes also cover the latest trends, news, and insights in marketing for marketing technologists.

Three key episodes we like from The BeanCast Marketing Podcast:

4. Content Inc.
@CMIContent

Content Inc

The Content Marketing Institute is responsible for the Intelligent Content Conference and the Content Marketing Awards. They’re also responsible for Content Inc., a podcast for marketing technologists that is hosted by Content Marketing Institute founder Joe Pulizzi. Pulizzi is the 2014 John Caldwell Lifetime Achievement Award recipient and author of marketing books, blogs, and columns. Content Inc.’s episodes are short and include a key lesson or practical takeaway, plus personal anecdotes from Pulizzi.

Three key episodes we like from Content Inc.:

5. Copyblogger FM
@rainmakerFM

Copyblogger FM

Formerly The Lede, Copyblogger FM is hosted by Sonia Simone. Copyblogger FM is part of the Rainmaker.FM digital marketing podcast network. This weekly podcast includes Simone and a crew of marketing experts who analyze the week’s top stories in content marketing, copywriting, email marketing, conversion optimization, and much more of interest to marketing technologists.

Three key episodes we like from Copyblogger FM:

6. Youpreneur.FM, with Chris Ducker
@ChrisDucker

YoupreneurFM with Chris Ducker

Chris Ducker is a podcaster and blogger who shares his expertise as a serial entrepreneur, bestselling author, and keynote speaker. Ducker shares his knowledge in the hopes that listeners will gain all of the tips and tactics they need “to be able to start, run, support and grow a business in the 21st century.” Youpreneur.FM, with Chris Ducker is a podcast for marketing technologists that offers advice on blogging, using webinars, making conversions, and more.

Three key episodes we like from Youpreneur.FM, with Chris Ducker:

7. Marketing Smarts
@MarketingProfs

Marketing Smarts

Marketing Profs provides education for modern marketers, by marketers for marketers. In fact, more than 600,000 marketing professionals make up Marketing Profs. Their Marketing Smarts podcasts share the most recent, relevant information for marketing technologists and cover topics such as Big Data, customer data, and more.

Three key episodes we like from Marketing Smarts:

8. Internet Marketing Podcast
@SiteVisibility

Internet Marketing Podcast

SiteVisibility, an award-winning digital marketing agency specializing in SEO, PC, display, and social media, offers Internet Marketing Podcast. This podcast for marketing technologists covers such topics as digital marketing, SEO, social media and online PR, conversion optimization, and content marketing.

Three key episodes we like from Internet Marketing Podcast:

9. The Unknown Secrets of Internet Marketing
@bestSEOpodcast

The Unknown Secrets of Internet Marketing

The Unknown Secrets of Internet Marketing is the most downloaded SEO podcast on iTunes. With Chris Burres and Charles Lewis, this podcast for marketing technologists began by sharing essential SEO information in 2010 and has grown to include more than 300 episodes in the archive. Listeners enjoy the insights delivered by Burres, owner of eWebResults, and Lewis, internet marketing expert known as The SEO Rapper. The Unknown Secrets of Internet Marketing features a unique blend of entertainment and essential tips.

Three key episodes we like from The Unknown Secrets of Internet Marketing:

10. Six Pixels of Separation
@mitchjoel

Six Pixels of Separation

As president of Miriam, Mitch Joel is considered a marketing and communications visionary. Author, blogger, podcaster, and passionate speaker, Joel shares his insights on digital marketing and business transformation on his blog for marketing technologists, Six Pixels of Separation.

Three key episodes we like from Six Pixels of Separation:

11. Amy Porterfield
@AmyPorterfield

Amy Porterfield

Amy Porterfield shares tips for monetizing online marketing efforts and growing a social media fan base to ultimately grow email lists and boost profits with her podcast for marketing technologists. As a social media strategist and co-author of Facebook Marketing All-In-One for Dummies, Porterfield helps listeners in all industries implement strategies for maximizing the power of social media and achieve success with online marketing efforts.

Three key episodes we like from Amy Porterfield:

12. Marketing Over Coffee
@cspenn
@johnjwall

Marketing Over Coffee

Marketing Over Coffee co-hosts Christopher Penn and John Wall  cover classic and new marketing in this podcast for marketing technologists. Penn and Wall record the show in a local coffee shop each week, and the approximately 20-minute long episodes include marketing tips and tricks from their casual conversations. Marketing Over Coffee episodes often cover social networks, SEO and search marketing, email marketing, copywriting, multivariate testing, and more.

Three key episodes we like from Marketing Over Coffee:

13. SEO 101
@WebmasterRadio

seo 101 cranberry radio

Cranberry Radio is a premier online B2B podcast and radio network designed to “help people meet and exceed their goals.” Cranberry Radio frequently features marketing experts but is appropriate for marketing technologists of all experience levels. Hosts Ross Dunn and John Carcutt are sure to give helpful information that even beginners in the industry are able to understand.

Three key episodes we like from SEO 101:

14. MarketingExperiments
@MktgExperiments

Marketing Experiments

MarketingExperiments is dedicated to “discovering what really works in sales and marketing optimization through testing and research.” MarketingExperiments shares videos from their live web clinic on their website as well as podcasts on iTunes from their web clinic twice per month. Whether you choose the videos or podcasts, you’ll gain knowledge from the experiments, learnings, and tactics that are a part of MarketingExperiments’ tests of online marketing methods to determine what really works in optimization.

Three key episodes we like from MarketingExperiments:

15. Call to Action Podcast
@unbounce

Call to Action Podcast

Unbounce helps marketers build high-converting mobile responsive landing pages. Call to Action is their podcast for marketing technologists that shares online marketing stories of success and failure to help marketers learn from others. Call to Action episodes cover content marketing, product marketing, copywriting, lead generation, online marketing, landing page optimization, and other topics of interest to marketing technologists.

Three key episodes we like from Call to Action Podcast:

16. Marketing Technology with Douglas Karr
@mktgtechblog

Marketing Technology with Douglas Karr

Douglas Karr is CEO of DK New Media and founder of the Marketing Technology Blog. The blog sponsors marketing technology podcasts, including Marketing Technology with Douglas Karr, combined with Edge of the Web Radio. The podcasts discuss online marketing, SEO, PPC, analytics, email marketing, and more for marketing technologists who want to learn from “Google’s top ranking internet marketing radio show.”

Three key episodes we like from Marketing Technology with Douglas Karr:

17. The Digital CMO with Mike Orren
@mikeorren

The Digital CMO with Mike Orren

President of Speakeasy, Mike Orren knows content and social media marketing as it applies to both consumers and B2Bs. He shares his expertise while analyzing the latest marketing trends and news while hosting The Digital CMO. Orren also understands that chief marketing officers must transition to chief media officers in order to survive today’s marketing landscape, which is why The Digital CMO with Mike Orren is a top podcast for marketing technologists.

Three key episodes we like from The Digital CMO with Mike Orren:

18. Duct Tape Marketing
@DuctTapeCN

Duct Tape Marketing

John Jantsch is the creator of the Duct Tape Marketing System and Duct Tape Marketing Consulting Network. Duct Tape Marketing was founded on Jantsch’s belief that marketing involves a system, and that using marketing as a system works for small businesses. The Duct Tape Marketing Podcast is a long-running podcast that shares expert insight into marketing strategy for marketing technologists.

Three key episodes we like from Duct Tape Marketing:

19. Social Media Marketing Podcast
@SMExaminer

Social Media Marketing Podcast

Social Media Examiner is the world’s largest social media marketing resource. As such, Social Media Examiner offers two podcasts to help marketers boost their marketing skills and stay up to date with social media marketing. The Social Media Marketing Podcast shares success stories and expert interviews from leading social media marketing professionals. This podcast for marketing technologists shares new strategies and tactics and actionable tips each week in a 45-minute episode.

Three key episodes we like from The Social Media Marketing Podcast:

20. Digital Marketing Radio with David Bain
@DavidBain

Digital Marketing Radio with David Bain

Author of the 26-Week Digital Marketing Plan, David Bain hosts Digital Marketing Radio with David Bain. This podcast for marketing technologists features expert guests and insights into social media marketing, marketing metrics, email marketing, and more.

Three key episodes we like from Digital Marketing Radio with David Bain:

21. The Marketing Companion
@markwschaefer
@webby2001

The Marketing Companion

Mark Schaefer, best-selling author and head of the {grow} blog, co-hosts The Marketing Companion podcast with Tom Webster, VP of strategy at Edison Research. Billed as “the world’s most entertaining marketing podcast,” The Marketing Companion includes comedy, surprise guest appearances, and cutting edge marketing insights and is sure to inspire marketing technologists in an exciting way.

Three key episodes we like from The Marketing Companion:

22. Content Warfare Podcast
@RyanHanley_Com

Content Warfare Podcast

Author, VP of marketing, and keynote speaker, Ryan Hanley is on a mission to help brands and businesses find their audience so they can gain the most attention online. In this battle for audience, Hanley knows that it is content that creates converts. Content Warfare Podcast shares Hanley’s strategies, concepts, ideas, and tactics for attracting attention and includes experts in business, art, and digital marketing who also share their strategies for attracting attention and winning the audience.

Three key episodes we like from Content Warfare Podcast:

23. The Agents of Change with Rich Brooks
@agentsofchange
@therichbrooks

The Agents of Change with Rich Brooks

The Agents of Change is a top source for digital marketing. They focus on helping companies reach their ideal customers through search, social, and mobile marketing. The Agents of Change with Rich Brooks podcast features interviews with leading marketers and marketing technologists from around the world and aims to help listeners increase online visibility, drive more qualified traffic, and make more conversions. Host Rich Brooks is founder of the Agents of Change and president of Flyte New Media web design and internet marketing company.

Three key episodes we like from The Agents of Change with Rich Brooks:

24. The Hubcast Podcast
@TheSalesLion

The Hubcast Podcast

Marcus Sheridan, founder of The Sales Lion, is an author and keynote speaker on sales, marketing, and digital business. The Hubcast is the official podcast of The Sales Lion. This weekly podcast for marketing technologists shares HubSpot news, tips, and tricks and includes exclusive show notes, HubSpot video tutorials, and more.

Three key episodes we like from The Hubcast Podcast:

25. Social Zoom Factor with Pam Moore
@SocialZoomFactr
@PamMktgNut

Social Zoom Factor with Pam Moore

Social Zoom Factor rolls business, social, and digital marketing into one. Hosted by Pam Moore, CEO and founder of Marketing Nutz, this podcast for marketing technologists shares Moore’s expertise in social media, digital marketing, content marketing, and much more.

Three key episodes we like from Social Zoom Factor with Pam Moore:

26. MarTech Heads
@MarTechHeads
@jeffsheehan
@tourville_sarah

MarTech Heads

MarTech Heads is a podcast designed to educate and inspire marketing technologists. Hosts Jeff Sheehan, influential marker and social selling expert on Twitter, and Sarah Tourville, CEO and founder of Media Frenzy Global, give marketers the information they need to gain a competitive edge. The podcast delivers insights for marketing technologists on tech marketing tools, trends, likely future disruptors.

Three key episodes we like from MarTech Heads:

27. Marketing Agility Podcast
@tangyslice
@rsmartly

Marketing Agility Podcast

Frank Days, agile marketing pioneer, and Roland Smart, VP social and community marketing at Oracle, host the Marketing Agility Podcast. This podcast for marketing technologists features regular discussion with agile marketing leaders and shares with listeners tips for adopting agile project management as marketing becomes increasingly social and deals in real time.

Three key episodes we like from Marketing Agility Podcast:

28. Technology Translated
@rainmakerFM
@vsellis

Technology Translated

Founder of VSEllis.com, Technology Translated host Scott Ellis has been building websites for enterprises and helping SMBs take their online business to the next level. Technology Translated is the weekly podcast for marketing technologists that shares practical tips in non-technical language from Ellis and his special guests so that all listeners can learn from and implement their marketing technology insights.

Three key episodes we like from Technology Translated:

29. Digital Marketing Podcast
@DanielRowles

Digital Marketing Podcast

Mobile Marketing and digital branding author and CEO of TargetInternet, Daniel Rowles is the host of Digital Marketing Podcast. Marketing technologists will learn from leading marketers in the areas of social media, digital marketing tools, email marketing, and more when they tune in to Digital Marketing Podcast.

Three key episodes we like from Digital Marketing Podcast:

30. Landing Page Optimization
@tim_ash
@WebmasterRadio

Landing Page Optimization

Landing Page Optimization shares breaking news and analysis about landing page conversion improvement. This podcast for marketing technologists is hosted by internet marketing thought leader and bestselling author Tim Ash, CEO of SiteTuners. Landing Page Optimization covers topics such as multivariate testing best practices, understanding the customer, and more.

Three key episodes we like from Landing Page Optimization:

31. The Marketing Nation Podcast
@marketo

The Marketing Nation Podcast

Marketo assists marketers in mastering the art and science of digital marketing through technology innovation and expertise. The Marketing Nation Podcast, hosted by Marketo’s digital marketing evangelist DJ Waldow, is Marketo’s podcast for marketing technologists that features industry experts and their insights into all things marketing, from email and social, to mobile and search, and everything in-between.

Three key episodes we like from Fun with Marketing:

32. Content Marketing Podcast
@resonancecont
@rachparker

Content Marketing Podcast

CEO of Resonance Content Marketing, Rachel Parker helps brands grow their audience by utilizing top-notch content marketing. The Resonance podcast for marketing technologists, Content Marketing Podcast, features Parker and her useful, actionable advice for attracting and retaining business through quality content.

Three key episodes we like from Content Marketing Podcast:

33. Conversion Sciences Podcast
@ConversionSci

Conversion Sciences Podcast

Conversion Sciences are experts in conversion optimization testing. Their podcast for marketing technologists, Conversion Sciences Podcast, features regular episodes and recorded webinars that cover topics including landing pages, SEO, testing strategies, and much more.

Three key episodes we like from Conversion Sciences Podcast:

34. CRM Talk
@SteveChipman

CRM Talk

CRM Talk is a podcast co-hosted by Steve Chipman, CRM and marketing automation strategist, and Sam Biardo, CEO of Technology Advisors Inc. A weekly CRM news show that is perfect for marketing technologists, CRM Talk offers analysis of the latest CRM industry news and includes discussions of CRM best practices for succeeding with CRM.

Three key episodes we like from CRM Talk:

35. Hit Publish
@HarrisonAmy

Hit Publish

Amy Harrison is working to help companies refuse boring content. She hosts Hit Publish, a podcast that shares tips and techniques for beginning to intermediate-level online marketers. Digital marketers, marketing technologists, and others who are looking to succeed in content will benefit from listening to Hit Publish on a regular basis.

Three key episodes we like from Hit Publish:

36. The Active Marketer Podcast
@ActiveMarketer_
@barry_moore

The Active Marketer Podcast

The Active Marketer follows the design, automate, scale method to take businesses to the next level. The man behind this podcast for marketing technologists, Barry Moore is an entrepreneur who makes the most out of marketing automation. That’s why Moore’s Active Marketer Podcast includes tips and strategies for using both sales and marketing automation to grow businesses.

Three key episodes we like from The Active Marketer:

37. The Craft of Marketing Podcast with Seth Price
@sethprice

The Craft of Marketing Podcast with Seth Price

Seth Price is a content marketer and motivational marketing speaker who helps businesses make digital content to inspire people to act. Price hosts The Craft of Marketing Podcast features interviews with industry leaders so that marketing technologists can hear about their efforts, learn from their expertise, and gain the insight they need succeed with their own marketing efforts.

Three key episodes we like from The Craft of Marketing Podcast with Seth Price:

38. Born to Influence
@EstherKiss

Born to Influence

Esther Kiss is the founder and host of Born to Influence: The Marketing Show. The goal of Born to Influence is to help businesses get more leads and sales while building an influential personal brand. The podcast is packed with actionable advice and strategies from industry experts, and the marketing automation episodes are extremely valuable for marketing technologists.

Three key episodes we like from Born to Influence:

39. Autopilot Your Business
@autopiloturbiz
@businesshostess
@andymac71

Autopilot Your Business

Autopilot Your Business co-founders Andrew McCauley and Heather Porter “help you automate and amplify your business online.” McCauley is a Forbes top 100 most influential Twitter user, funnel hacker, speaker, and consultant, and Porter is an author, speaker, and consultant who makes online marketing simpler for businesses. Their podcast is a treasure trove of tips and strategies for marketing technologists, covering topics such as LinedIn marketing, Facebook tips, social media platforms, content, and more.

Three key episodes we like from Autopilot Your Business:

40. AMP Up Your Social Media
@glenng

AMP Up Your Social Media

Glenn Guadet brings more than 20 years of experience in strategic and product marketing to his podcast for marketing technologists, AMP Up Your Social Media. President and founder of GoogleAMP, Gaudet interviews industry experts about media marketing, social selling, marketing automation, and more in episodes of AMP Up Your Social Media.

Three key episodes we like from AMP Up Your Social Media:

41. Channel Marketing Automation Best Practices Podcast
@ZINFITech

Channel Marketing Automation Best Practices Podcasts

A united channel management platform, ZINFI helps companies develop automated profitable growth for partner channel marketing. The Channel Marketing Automation Best Practices Podcast is ZINFI’s podcast for marketing technologists who want to learn more about social selling, channel marketing automation, marketing tools, lead management, and more.

Three key episodes we like from Channel Marketing Automation Best Practices Podcast:

42. Visual Contenting
@VContenting

Visual Contenting

Visual Contenting shares the latest in visual content marketing, social media, and technology. This podcast for marketing technologists shares the insights that listeners need to drive new leads, increase sales, and build loyalty.

Three key episodes we like from Visual Contenting:

43. The Marketing Cloudcast
@salesforce
@joelbook
@YoungHeike

The Marketing Cloudcast

Salesforce helps companies connect to customers in a whole new way. Their podcast for marketing technologists, the Marketing Cloudcast, is the podcasts that features “brilliant marketers shoot[ing] straight about key trends, technologies, and topics in marketing today.” Co-hosts Joel Book, principal of marketing insights for Salesforce Marketing Cloud, and Heike Young, content innovation lead at Salesforce, discuss challenges and solutions to help companies and marketers succeed.

Three key episodes we like from The Marketing Cloudcast:

44. Bright Ideas
@TrentDyrsmid

Bright Ideas

Trent Dyrsmid is a serial entrepreneur with eCommerce and digital marketing experience. He shares his success stories as a digipreneur, author, and blogger on Bright Ideas, his podcast for marketing technologists. Episodes include tactics for growing a business, interviews with industry experts and entrepreneurs, insights for online lead generation, and more.

Three key episodes we like from Bright Ideas:

45. KeyWebMetrics
@SameerKhan

KeyWebMetrics

Keynote speaker and analytics, marekting, and cloud leader, Sameer Khan is a top 50 Big Data influencer on the web. He also is host of KeyWebMetrics, a podcast for marketing technologists that offers tips and best practices for email marketing, marketing automation, digital marketing, and much more.

Three key episodes we like from KeyWebMetrics:

46. IMA Leader Podcast Series
@IMA_Network

IMA Leader Podcast Series

The Internet Marketing Association (IMA) is a professional organization with more than one million members including marketing, sales, and other business professionals. The IMA Leader Podcast Series is the IMA’s official podcast that shares insights into the future of marketing from the industry’s top thought leaders. Episodes include tips and tricks for SEO, email marketing, social media, and more from experts at companies such as Adobe, Salesforce, and Kiip.

Three key episodes we like from IMA Leader Podcast Series:

47. Content Pros Podcast
@Uberflip

Content Pros Podcast

Überflip helps marketers create, manage, and optimize content experiences at each stage of the buyer journey. Their podcast for marketing technologists, the Content Pros Podcast, offers strategies and secrets from the world’s top content marketers on topics such as SEO, storytelling, YouTube, and others.

Three key episodes we like from Content Pros Podcast:

48. ClickZ Digital Marketing Podcasts
@ClickZ

ClickZ Digital Marketing Podcasts

ClickZ offers exclusive news, analysis, and expertise to the digital marketing community. Tim Flagg, experienced digital marketer, hosts the ClickZ Digital Marketing Podcasts, which feature digital marketing practitioners and eCommerce experts. These experts discuss the latest thinking and advice in digital marketing on a wide range of themes for marketing technologists.

Three key episodes we like from ClickZ Digital Marketing Podcasts:

49. Content Champion Podcast
@contentchampion

Content Champion Podcast

Loz James, copywriter and content marketer, is the man behind Content Champion. He offers content marketing training and tools for anyone who needs to be a content marketing champion in an online business. The Content Champion Podcast is just as informative for marketing technologists, with episodes focusing on lead generation, podcasting, link building, and more.

Three key episodes we like from Content Champion Podcast:

50. The Sophisticated Marketer’s Podcast
@JasonMillerCA
@LinkedInMktg

The Sophisticated Marketers Podcast

LinkedIn Marketing inspires marketers to succeed in business and their careers by building a presence, establishing relationships, and reaching the people who matter the most on LinkedIn. Jason Miller, senior manager of content and social at LinkedIn Marketing Solutions, is a blogger and host of the Sophisticated Marketer’s Podcast. This podcast for marketing technologists features marketing leaders and industry experts who share their tips and insight into content marketing, customer experience, social media, and much more.

Three key episodes we like from The Sophisticated Marketer’s Podcast:

 

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